Why digital transformation fails, even when the right tools and strategies are in place
Welcome to CONSTRUCTive Conversations - a series of live webinars for AEC industry
experts.
Digital transformation is often seen as a technology challenge, but in reality, the biggest barriers are organizational. In this episode, we explore how culture, mindset, and internal dynamics determine the success or failure of transformation initiatives in the AEC sector.
Our guest is Stefan Trifu, Regional Coordinator – Nordics at WSP and Education Domain Lead at buildingSMART Romania.
With hands-on experience in implementing BIM workflows across Romania and in close collaboration with Nordic teams, Stefan brings a practical perspective on how digital transformation works in more mature markets, and what can realistically be applied in Southeast Europe.
Together we'll explore:
How organizational culture shapes adoption, collaboration, and long-term results
Key lessons from Nordic markets, adapted to the realities of Southeast Europe
Practical ways to align people, processes, and leadership for meaningful change
GUEST SPEAKER
Stefan Trifu
Regional Coordinator Nordics at WSP | Education Domain Lead at buildingSMART Romania
Interactive Session
During our Q&A session, you'll get the opportunity to ask your questions and receive insights based on your specific needs.
Save your free spot for the webinar by registering via the form below.